Be Tire Smart is the Association’s initiative that educates Canadians on how to choose and care for tires, keep roads safe, increase fuel economy and help protect the environment.
Fuel Efficient Tires
Do you know about the fuel saving benefits of low rolling resistance tires?
Tire Registration
Registering your tires is important in ensuring that your vehicle stays safe on the road.
Winter Tires
For the best and safest winter driving experience, drivers should choose dedicated winter tires.
Winter Tire Cost Calculator
Compare tire options for winter driving and find out the real cost of owning dedicated winter tires.
2023 Winter Tire Report
Our Winter Tire Report assesses public perception and the market for winter tires in Canada.