Nov 9, 2021

TIA’s Littlefield Reflects on 42 Years of Service to Tire Industry

During his 42 years in the tire industry, Roy Littlefield has dedicated himself to lobbying for independent tire dealers, forming relationships with key legislators and leading the Tire Industry Association onto better financial footing. After seeing the association through almost half of its history, Littlefield announced his retirement as CEO in August and will leave the top spot on Jan. 1. Dick Gust, former TIA board member, 2005 association president and industry executive, has been tapped to replace him.

With his last SEMA as head of the association behind him, Littlefield reflected on the fond memories from over the years as he shows his zeal for the issues facing tire dealers today. Tire Review caught up with Littlefield before this year’s SEMA Show to hear some of his memories—both on and off Capitol Hill—from his 40+ years in the industry and what he feels are the top legislative issues that will need to be addressed in the coming years.

TR: This is your last SEMA Show as CEO of TIA. How does it feel?

RL: “It feels very weird after 42 years. It’s …

Source: Tire Review

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