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Aug 17

Advancements in Tire Technology Bolster Food and Beverage Industry

Fleets are only as efficient as their tires, which is why proper tires and tire maintenance support every stage in the food transportation business by maximizing productivity and safety.

The food and beverage industry has faced several obstacles over the last several years, all while experiencing a boom in growth during that same span. From the constant change in consumer demands to the supply chain’s sensitivity to price fluctuations, logisticians must account for growth in the sector and manage the complex factors of food movement.

The food logistics market is a significant component of the food industry, as fresh goods require fast and reliable transportation to get to retailers, restaurants and consumers quickly. Fast and efficient transportation is an essential component to this process as fleets and farmers aim to deliver materials smoothly. But fleets are only as efficient as their tires, which is why proper tires and tire maintenance support every stage in the food transportation business by maximizing productivity and safety. …

Source: Food Logistics

Tire and Rubber Association of Canada

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