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May 21

BFGoodrich Tires launches OnTrail off-road app

GREENVILLE, S.C.May 18, 2021 /PRNewswire/ — BFGoodrich® Tires has launched OnTrail, a first-of-its- kind mobile app for off-road enthusiasts, combining essential trail companion tools with community sharing functions, allowing adventure seekers to communicate and share their trips in real time.

“With OnTrail, we’re bringing off-road adventures to the next level, making it easy for adventure seekers to find and share the best trails based on their specific criteria,” said Harold Phillips, global general manager for BFGoodrich Tires. “As we look at the 150-year history of BFGoodrich developing best in class tires for auto enthusiasts and adrenaline junkies alike, we see the OnTrail app as a digital extension of our commitment to industry-leading performance. From our support at the Baja race pits to grassroots Garage events, BFGoodrich strives to be a leader in enabling exploration of the great outdoors.”

Source: BFGoodrich

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