The Specialty Equipment Market Association’s (SEMA) Wheel & Tire Council (WTC) will present Dr. Roy Littlefield, former CEO of the Tire Industry Association, with its WTC Lifetime Achievement Award on Nov. 1.
The presentation will take place during the SEMA Show in Las Vegas. Nev.
Stuart Gosswein, who served SEMA for four decades, also will receive the WTC Lifetime Achievement Award.
Littlefield, who retired from TIA last year, joined the National Tire Dealers & Retreaders Association, the precursor to TIA, in 1979.
“Littlefield dedicated his career to growing TIA’s membership, supporting training programs for technicians and utilizing legislative influence to create awareness of industry areas of focus and creating positive change,” say WTC officials. …