Kumho Tire’s Latest EV-specific Tire Aims to Exceed Expectations

The EV tire sector is red-hot – and for good reason. Kelley Blue Book reported there were 1.2 million EVs added to the car parc in the U.S. in 2023, bringing the market share of these vehicles to 7.6%. S&P tells us that in the U.S., 2024 and 2025 will have over 130 new vehicle launches, with over half of them electrified. Tire manufacturers aren’t taking their collective eyes off of this data, with some putting a lot of effort and R&D into finding ways to stay ahead of the market and hone in on the needs of EV customers.

Sharing his thoughts on a recent episode of What’s Treading, Shawn Denlein, president of sales and marketing at Kumho Tire USA, discussed the company’s two latest EV-specific tire lines – the Majesty 9 Solus TA91 EV and Crugen HP71 EV – and how these lines fit into the EV tire marketplace. …

Source: Tire Review