Continental Extends Commitment to Sustainability in Natural Rubber Supply Chain

Hanover, April 30, 2021. Continental is extending its commitment to sustainability in the natural rubber supply chain. The premium tire manufacturer and the German Federal Ministry for Economic Cooperation and Development (BMZ) have agreed on a significant expansion of their successful project to ensure full traceability of the natural rubber supply chain in the Indonesian province of West Kalimantan in Borneo. Here, 4,000 small farmers, rather than the previous 450, are now to be involved in the project by 2024. The project objective remains the same: Small farmers in the natural rubber sector are trained to grow high-quality raw materials in compliance with clearly defined sustainability criteria. By improving the quality of the raw material, the income of smallholders is to be increased.

Source: Continental