MTD Mid-Year Q&A: Mathis Discusses Atturo’s Strategy

Atturo Tire Corp. is focused on expanding its dealer base and introducing the Atturo brand to more consumers, says Michael Mathis, the company’s president.

MTD: Can you bring us up to speed on Atturo’s business so far in 2025? What have some of the company’s challenges and achievements been?

Mathis: The first half of 2025 has seen continued success for Atturo. While the second quarter brought some headwinds, overall sales were higher than the same period last year. Obviously, there are challenges with the tariffs and overall economic situation. The light truck category continues to …

Source: MTD