Grand Touring Tires Face New Competition and Sizing Challenges

Giti’s David Poling explains how all-weather demand and dedicated CUV/SUV tire lines are reshaping the grand touring segment, and how dealers can approach sizing coverage and customer recommendations.

Grand touring tires, designed for a broad range of vehicles including sedans, CUVs and SUVs, appeal to mainstream drivers seeking a balance of performance, comfort and durability. With features such as all-season capability, a quiet ride, long tread life and confident highway handling, they have long been a go-to for both drivers and tire dealers when it comes to reliability.